Pool Transport
Pool Transport has been a staunch adherent to the Mercedes-Benz Trucks brand for more than half a century. The strong and deep-rooted family values enabled the daring and entrepreneurial spirit of Sarel Pool to buy his first Mercedes-Benz truck - and the same values are still the driving force behind Pool Transport. Now 67 years later, the company’s fully-owned fleet consists exclusively of 85 Mercedes-Benz trucks as well as five FUSO trucks, supplied by Orbit Commercial Vehicles Cape Town dealership.
Dirkie van Zyl, CEO Pool Transport, says: “Our company’s sound values will continue to be the recipe of the company’s long-term survival and prosperity. We also attribute our sustainable success to our trusted business partners, such as Mercedes-Benz Trucks and Orbit Commercial Vehicles Cape Town. Going into the future, we strive to maintain the same caring family values that established our reputation for personalised service and reliability over the last 67 years”.
Faith in a reliable commercial vehicle partner
Van Zyl further adds: “Since the start of our business, we have placed our faith in Mercedes-Benz Trucks as a reliable commercial vehicle partner, and today we are proudly reaping the benefits of our symbiotic relationship of many decades. Unparalleled products, regular engagements, responsive sales, and service team has cemented our long-standing partnership, and are confident that Mercedes-Benz Trucks will continue to fulfil our logistics and transportation needs”.
Cornél Oelofse, Franchise Executive: Orbit Commercial Vehicles Western Cape, says, “In my experience the best relationships are forged around the value systems that companies choose as the guiding principles for their dealings. Almost without exception, strong business relationships have a strong set of values in common.
“Pool Transport’s relationship with Mercedes-Benz Trucks and with Orbit Commercial Vehicles is no exception. It is a relationship that is guided by respect, trust, integrity, passion, discipline and excellence – all values that the three organisations share (in one form or other).
Shared values
“These shared values have been key in ensuring that vehicle acquisition transactions were successfully concluded, vehicles were maintained and repaired efficiently and parts were supplied where and when required - all with the goal of business success for all the parties to the business relationship in mind. The evidence is clear when we look at the three organisations in this great partnership, all successful in their own right.”
This sentiment is echoed by Maretha Gerber, Vice President: Sales and Marketing. “Our partnership with Pool Transport represents two companies that share the same values and vision for growth. We are grateful for the trust we have earned from them over the years, we are positive that our alliance will further strengthen as we move forward.
“We are incredibly pleased to have been able to continuously provide the support Pool Transport requires to operate their flourishing company.”
According Gerber, supporting the business growth of clients is the manufacturer’s business imperative. “As one of the respected truck brands locally, I strongly believe that it is our obligation to build robust relationships with our customers while remaining devoted to fostering their business growth. We have always sought to deliver ‘Trucks you can Trust’ that provide unmatched performance, maximum efficiency and productivity, and this has been one of the cornerstones of our brand promise. “
Team effort
The entire sales and service team at Orbit Commercial Vehicles Cape Town is involved at various levels to solve day-to-day issues that arise during operations and this has enabled Pool Transport to solely focus on carrying out its operations smoothly and cater directly to the business needs of its nationwide customers.
“We are extremely proud of our long and fruitful relationship with Pool Transport and are privileged to have contributed to their success over several decades. We look forward to actively supporting them well into the future”, concludes Oelofse.
About Pool Transport
Pool Transport started as a family venture by Sarel and Hettie Pool in 1955. The enterprise, then known as 'SN Pool Karweiers', delivered general cargo in and around Worcester - Cape Town. The personal dedicated service provided by SN Pool proved to be a highly successful recipe and in 1965, the company SN Pool (Pty) Ltd was formed, now trading as Pool Transport.
The family ties in the business continued, when first Ulrich Pool and then later, Helmut Pool joined the ranks to strengthen the personal family touch to the professional transport service being provided. The company is eminent for providing comprehensive tailor-made logistical solutions, transport, and warehousing and has established depots with spacious supply-chain warehousing in Worcester, Johannesburg, and Port Elizabeth.